November 29, 2008
8:00am to 5:00pm
iWebmasters - Training Room

Trainer: Eileen Maravillas

Understanding SEO

Friday, November 28, 2008

Search Engine Optimization

SEO is the process of optimizing a website/web content to increase its potential relevance to specific keywords on specific Search Engines (SE) to achieve higher rankings on search results.



What’s the importance of Link Building in SEO?

To increase the number and quality of incoming links from external sources with the aim of increasing a website's link popularity, thus helping to increase a website's ranking with search engines.



Types of Traffic
  • Organic – it is the natural way of getting internet traffic from SEs.
  • Inorganic – using paid advertising and other paid schemes to obtain internet traffic.



Types of SEO Techniques
  1. White Hat Technique
  2. Black Hat Technique
  3. Gray Hat Technique


1 comments:

Nickolei Angeles said...

SEO is a powerful technique used to rank a website in search engines. We should spend our time building links that matter and help our site rank well in the search engines.
Nickolei | link building services